Bamboo bowl is top dog with Our Dogs panel

An expert review is always an excellent selling tool as the recommendation sparks confidence and reassurance with customers. Pet Brands has partnered with leading publication, Our Dogs and their hand-picked panel of experts, to review its extensive range of products, with the first round seeing Bamboo Bowls and iQuties come up top trumps and the Bamboo Bowl slow feeder gaining the first 5 Star rating.

Pet Brands Bamboo Bowl

Our Dogs is a weekly newspaper covering dogs, showing and breeding. It has a great reach across the expert dog owner audience with 25,000 unique visitors per month to the website, 119k social media followers and 5000 weekly e-newsletter readers, creating a significant demand for their innovative pet products and driving dog owners to the independent pet trade.

The Bamboo Bowl was awarded the first five-star rating. Not only does it tick the box for the ever-growing trend of being eco-friendly, but it also successfully slowed down the greediest of dogs. One of the expert panellists reported, “Wow, loved this product!!! Not only is it eco-friendly, but it is also the perfect size and very easy to clean, especially if like me you don’t have a dishwasher! Lovely colour, just the right number of rims around it to slow the dog down. My old senior now takes much longer eating which is far better for her health!!”

Another of Pet Brands products was also in the line-up. The iQuties Paw Hide provides fun physical and mental stimulation for dogs. Coming a close second to the Bamboo Bowl, it was reviewed as a fantastic boredom buster, which is a trending search for dog owners as the nation prepares for their return to work. The panel reviewed the iQuties Paw Hide positively, noting it “…tests the brainpower of the dog. Lightweight and less likely to be chewed. It is attractive looking and relatively easy to clean between uses.”

As entertainment for dogs is at the forefront of the owner’s mind right now, Pet Brands have extended their iQuties range with the Lick Treat Mat. Designed to soothe anxiety and eliminate boredom, Lick Mat is perfect with wet food, pumpkin, squashed banana and (xylitol-free) peanut butter. It is the perfect addition to the toy basket and can give owners peace of mind that their furry family member is being entertained and made to feel at ease, while they are stepping back to normality.

Rachel Barrass, New Product Developer at Pet Brands says: “Partnering with Our Dogs has given us great insight into what pet owners want, allowing us to produce innovative toys and accessories for pets that speak to all their wants and needs. It is vital to bring in trends and concepts from the human world. Pet owners want to know that their pet has all that they need for a healthy and happy lifestyle but also that these items adhere to their beliefs, such as being eco-friendly and helping the planet.”

Both the Bamboo Bowl and iQuties ranges are exclusively stocked at Vital Pet Group.