Great British Confectionery Group appoints Sales and Marketing Director
The Great British Confectionery Group is delighted to announce that it has appointed Rachel Moverley to the post of Sales and Marketing Director. Rachel will be responsible for steering the company’s brand identity into new waters, supporting and developing new and existing sales channels for the company’s traditional artisan fudge, toffee, boilings and bonbons.
Rachel has over 20 years of experience in FMCG retail and has developed marketing strategies for a number of healthcare, personal care and food brands, across national and independent, grocery, food service, premium and online channels. Whether the focus has been on sports nutrition or the more impulse-driven confectionery and snack category, Rachel has been able to apply her industry insights to grow the business and deliver new and exciting brands.
Director Sunny Sharma, says the Great British Confectionery Group is delighted to have brought Rachel on board, “The past few years following acquisition, have been about restoring these wonderful heritage companies to full operational efficiency and high-quality standards. We’re looking forward to seeing Rachel take the best of what traditional confectionery has to offer and giving it a modern twist that appeals to contemporary customers.”
Rachel already has plans for the company’s future, “I think we will all agree that 2020 has thrown us a very unprecedented and unwelcome curve ball! It’s time to make progress, so I am looking forward to a very positive second half of the year and putting a smile back on the nation’s faces with our delicious range of indulgent treats!”
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